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OOn March 5th Parsons happily welcomed Zuzanna Skalska into our studio space for an in depth workshop on Designing Thoughts and future trends. The workshop provided valuable insights and tips needed to provide strategic advice for future sustainable businesses. Zuzanna gave a brilliant lecture on trends and how to conduct trend research in teams. She spoke about where the design industry and creative businesses are headed and how we can take a more human-centered approach in their application. During the first half of the workshop Zuzanna gave an in-depth lecture on trends and how to do trend research. She talked about how the design industry and creative businesses are going towards a more human-centered approach. After the lecture we had the chance to participate in an interesting workshop which consisted of hands-on activities. The class was asked to imagine that we were in 2025 and had to create a trend analysis within economic and technological scenarios. This activity pushed everyone to think outside of the box. This workshop gave us some valuable insights on how to connect the past with the present to be able to predict the future. This included analyzing new economies and their effect on social and business environments. The key take away from Zuzannas workshop was the importance of being in the know. Always being aware of the world and constantly updating yourself on current events in all industries. This is the key to being able to put together the pieces of future trends. As strategic designers it is our duty to understand and to be aware of current changes in society including politics economy and technology. Being constantly aware of current and past events in these sectors are the key components to master trend analysis. In her concluding comments Zuzanna explained why the capitalist economy is heading towards a scandinavism economy and why that sort of sharing networked economy is both the silver lining of todays wicked problems and the hope for the future. workshop with ZuzannaSkalska